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If you’re in the process of the seeking a home based business to either leave your job or simply make more money, I’m willing to bet that you have become quite familiar with Ty Coughlin’s Reverse Funnel System. It seems to be everywhere. If that name doesn’t ring a bell, perhaps you’re more familiar with the capture page with the shirtless, long haired beach bum lounging in a chair with a laptop. It’s really picked up some steam over the past year or so and they’ve made some very bold claims as to how much money members are making. I’m sure you asked yourself if “$5,000-$10,000 per week” and “6 and 7 figure returns” were really possible. Well, it’s not really a question of whether or not it is possible but if it is ORDINARY for most members. I’d like to shed some light on these claims and propose an alternative choice that may change your mind about the Reverse Funnel System.

First, let’s pick apart the process and examine each piece. Everyone starts out by filling out an “application” which costs $50. Once that is finished, you are provided with all of the details on the system. You then learn that the Reverse Funnel System actually promotes another company known as Global Resorts Network. It’s a travel membership club that offers discounted stays at high end resorts, and the $3,000 start up cost is ACTUALLY a fee for signing up with Global Resorts Network. So basically, you have to put your confidence in the Reverse Funnel System and decide if they are the best program to help you earn profits with Global Resorts Network.

Now, the first thing you want to evaluate is the cost of joining the Reverse Funnel System. The membership fee is $3,000 and they suggest that you ALSO have anywhere from $2,000 to $5,000 in startup advertisement costs. Plus, there is an additional monthly fee of $300. For most people, that can easily break the bank. Anybody who has that type of money to throw around generally looks at these type of opportunities to add to their riches, not make them. So what does this tell us? It means that the Reverse Funnel System markets to those who have money. As a result, those who don’t have as much to invest have to go elsewhere.

Furthermore, what does the suggested advertisement budget tell us? It says that advertisement determines the amount of profit; which means that people who join the Reverse Funnel System and have more to invest, make more money; assuming that the system works as it says it does.

There are tons of ways to drive traffic to a website, which in essence is the name of the game with most programs like this. You are given a page that converts visitors into buyers, which leaves you one job: send visitors to your page. If you join the Reverse Funnel System, it’s obvious that the preferred method of acquiring these visitors is advertisement. What about the countless types of free traffic? I doubt that the Reverse Funnel System devotes much time to these.

Also, what if you can’t afford the Reverse Funnel System? Does that mean that other less expensive opportunities don’t size up to RFS? Some would think so; but the cost of a program doesn’t necessarily justify how much success you’ll have with it.

This brings me to my next point. Given the right information, and the proper training, do you think you could become profitable with any program simply because you know how it ALL works? If you’re new to internet marketing, I’ll just answer that for you…NO. I hope that isn’t a slap in the face to you, but it’s true. Whether a program sucks or not, you can theoretically make money no matter what. It’s just a numbers game, as is anything else. If you can get a million visitors to any given page that sells something, some people are going to buy. If a buyer can tell themselves that the product is worth its price tag, transaction over. That holds true if the product is a piece of gum, or a million dollar house.

What am I getting at? If you know how to properly market online and you can find people looking to buy what you have, you can literally sell anything. It’s an invaluable skill. Choose any search engine, type in “home based business” and have your pick of the litter; the experienced marketer can turn a profit from that program. So instead of asking “will this opportunity make me money?”, ask “will this opportunity TEACH me to make money.” A small difference in wording completely changes the question.

The Wealth Funnel system is the only program I’ve seen that focuses on educating its members. Like its competitors, it allow individuals to market a product that people want; but its structured to turn any novice internet marketer into a professional one as quickly as possible. It provides all of the necessary materials to bring rookies up to speed, and then gives them a product to practice their newfound skills on. Furthermore, it gives access to pre written ads that have shown to turn profits; but the ads are included as an option among many. It isn’t the ads that do the selling, it’s the internet marketer; and the Wealth Funnel System knows how to turn you into one.

This concludes my article on the Reverse Funnel System. I hope it’ll be of assistance in your evaluation of Ty Coughlin’s opportunity. No matter what business you decide to pursue, make sure that your success is dependent on your own efforts and not just the promises of the company.

Wishing you the best, Joe Marquez

Home Business

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